How Video Companies Are Generating Consistent Income With High Value Repeat Clients...  

Now you too can get booked solid, confidently raise prices,  work ONLY with great clients and finally have a creative business which gives you the flexibility and lifestyle you want.


I tried everything I could think of.


I Created a website with a showreel…


I joined  business networking groups and did lots of presentations on the importance of video…


I posted on my personal Facebook and Instagram profiles to stay ‘top of mind’ amongst my network (which was useless, because I had no real idea if my clients would be on Facebook)…


I asked clients if they knew any friends or colleagues who could use my help…


But no matter what I did, I struggled to fill up my calendar with clients.


What’s worse, even when I WAS able to get a client, I charged embarrassingly low rates (because I needed clients so badly) that I STILL barely made any money.


In fact, one month I added up all my invoices and found out that I had only made $2,397!


Not only was I making little money whilst living in London - one of the most expensive cities in the world (fortunately, at least my wife had a good income) - I was also stressing out about my business all the time.


Soon enough, I started to doubt whether I had made the right choice to start a video production company, and wondered whether I would have to…

...Give Up On My Dreams And Go Get A Job.

It was during that time I was faced with a decision.


I could keep doing things the same way and doom my video dreams to failure…


OR I could decide to do whatever it took to make my video business successful.


And that’s what I did.


I got my hands on every business book I could…


I enrolled in a $5,000  3-day business courses…


I even joined a $44,000 a year business mastermind group so I could see what successful business owners were doing...


I learned about sales, positioning, pricing, marketing, business management and more...


I started to apply everything I learned to my video business.


And through a process of trial-and-error, I slowly started to turn around my business.


I overcame the ‘head trash’ which was stopping me from achieving what I wanted with my business…


I learned how to get the word out there about my services, land my DREAM clients and book myself SOLID…


I learned how to increase my rates and have people glad to pay my fee…


As a result, my income more than quadrupled in the space of a couple of years.


I went from an embarrassing $66,678  in the 2008-2009 financial year to $273,731 in the 2011-2012 financial year.


As I’ve gotten better at the ‘business’ side of things, my income has continued to increase.


In fact...

...In August 2016, One Production Generated $32,520!

Now, while that’s a far cry from making me a millionaire, for someone who was only making $3-4000 a month less than 4 years earlier, it was HUGE.


What’s more, I did it working only 40 hours a week and only with clients who were willing to work on OUR terms.  


Plus I moved from the UK to Australia in the process so discovered this was not a fluke rather a system that could be repeated by anyone, anywhere. (so long as they had the right information)


For the first time in years, I haven’t been stressing about my business all the time...


So to celebrate, at the end of last year, I decided to take my wife to Fiji and stay at a really nice resort.


Here's how much my wife enjoyed that trip...

Here's How Chris Stanley one of my F8 Clients Turned What Would Have Been a $3k Shoot into $20,217 Repeat Customer...

This is an monthly  online training program  for filmmakers looking to build a thriving business which gives them the freedom to take holidays, spend time with family, work with dream clients, and earn a great income in the process. 


It's also a thriving support community and platform for sharing challenges and breakthroughs with other vide business owners.  Unlike generic business coaching the 'Inner-Circle' is only for video professionals.


Here’s just a snippet what you’ll discover in the 6-Figure Inner Circle:

Quick start module 1 - Developing A Winning Mindset


  • Common limiting beliefs which are holding you back from building a thriving video business and how to overcome them

  • How to be mentally prepared for any challenge you face in business. Let’s face it, you will face difficulties in business. The difference between successful business owners and those who struggle, lies in how they handle challenges. I’ll show you how to mentally prepare and overcome the challenges you’ll face

  • How to stay motivated so you can hit your goals as quickly as possible

Quick start module 2 - 6-Figure Business Foundations

  • How to build a business that gives you the income and lifestyle YOU want

  • The essential numbers you need to know in your business

  • How to identify and stay focused on the activities which are the highest value to you and your business

  • Video business essentials (legal, insurance, etc.) - the boring, but important and often overlooked areas you need to make sure you have covered

Quick start module 3 - Pricing Your Services

  • How to price your services so you remain attractive but highly profitable

  • How to create value packages which clients LOVE

  • If, when and how to run discounts without actually giving anything away in hard costs

Quick start module 4 - Positioning Your Services


  • How to stand out from all the other video companies out there

  • How to command premium prices for your services (and have clients gladly pay)

  • What high quality, high-paying clients look for (once you know this, you’ll know how to attract them)

  • How to avoid nightmare clients - red flags to look out for, and how to repel them from your business in the first place

Bonus 2 - How to get clients using LinkedIn


  • How to ensure your profile is not hindering your reach

  • Where to find the decision makers

  • How to identify and get connected with the most important  decision maker in any company

  • What to say when connecting with people you don't know that has them accepting your request

  • How to keep them connected so you can get them to take your call

Bonus 1 - The Marketing Toolbox


  • How to ensure your website is optimised for leads
  • The 3 basics for rocking Social Media 
  • Why email done right is still the highest converting 'social media' channel
  • How to ensure there is continuity across your online profile

Bonus 3 - Monthly Group Coaching Calls

 

Get personalised attention on our Monthly group coaching calls. If you have any questions with the material or just want some guidance on your individual questions, you can jump on and I’ll answer them straight away for you.

© Filmmakers Business Academy 2019.  F-Stop Academy Australia PTY Ltd   www.filmmakersbusinessacademy.com

DISCLAIMER: The sales figures stated above are my personal sales figures. Please understand my results are not typical, I’m not implying you’ll duplicate them (or do anything for that matter). I have the benefit of practicing direct response marketing and advertising since 2009, and have an established following as a result. The average person who buys any “how to” information gets little to no results. I’m using these references for example purposes only. Your results will vary and depend on many factors …including but not limited to your background, experience, and work ethic. All business entails risk as well as massive and consistent effort and action. If you’re not willing to accept that, please DO NOT GET OUR INFORMATION.

In the interests of full disclosure… There will be an offer at the end of the strategy call. This offer is simply for people who want to work more closely with me on implementing what you learn in the strategy call. It’s how we offer support to help you navigate through the small details and implement faster. This is NOT necessary. NOTHING will be held back in the strategy call! You can use what you learn on your own WITHOUT buying anything…

This site is not a part of the Facebook website or Facebook Inc. Additionally, This site is NOT endorsed by Facebook in any way. FACEBOOK is a trademark of FACEBOOK, Inc.

My name is Den Lennie.

About 8 years ago I was a struggling freelance corporate video producer in London. 

Despite having great shooting and production skills, 

I struggled to get clients for my corporate video business.

Here’s How Video Business Owners Are Generating 5 figure Deals and Working Less Hours. 

Who is This Program For?

I am not looking to work with everyone. I can't, as this coaching program is personalised. If you match at least two of the following criteria, this program will transform your life and business.

  • This coaching program for you if you currently make your main living from video production, Photography, Design or any other professional creative business. 
    (i'm not looking to work with startups, you must be an established business)  
  • You want to position your business as a leader in your industry.   You believe you can and you actually want to grow your business.  And you’re prepared to make changes to do so.
  • You want to stop wasting time and money trying new ways to bring in more customers which are not working.
  • You want long-term results and aren't chasing a quick fix out of desperation.
  • You are passionate about your business and not someone who gives up.
  • You are passionate about the creative industry and want to help your clients succeed.
  • You are an established business ideally turning over in excess of $150,000
  • You are prepared to invest money in paid advertising we recommend $500 per month minimum
  • You are open to new ideas and willing to try new strategies.
  • You must have existing clients who are already doing repeat business with you
  • You must be someone who acts with the highest integrity
  • You are someone who takes a high degree of personal responsibility

WHAT RESULTS CAN YOU EXPECT WHEN YOU COMPLETE THIS PROGRAM?

This one year mentorship begins with  a 12 week Kickstart program.   It's a structured personal and business growth system.  You will receive 1-2-1 tailored mentoring

  • More Structure in your business
  • Less stress and worry.
  • A clearer focus on where you want to be.
  • Clear pricing structure with profit built into each step.
  • A better sense of direction.
  • Bigger goals and the confidence in your ability to reach them.
  • More confidence to run a business on your terms.
  • A solid marketing strategy with a clearly defined target market

WHAT TOPICS WE'LL COVER

Are You Ready To Get Started? 

Book a Strategy Call Now

If you're here reading this... You've taken a serious interest in improving your business and your life.

And that is exciting...

Why?

Because most people don't take any action.

Most people sit around scared to change anything. Scared to even look for a solution to their problems.

Most people like to complain about the lack of clients.

And by the looks of it you're not one of them.

"Before I joined your program I was doing 800,000 Kr. and now I am doing 1.5 -2 million Kr. I've more than doubled my revenues..."

Mads Haukrogh - Haukrogh Kommunication, Denmark

"Den pushed me to accelerate my growth and before I knew it I turned a £8,000 project into a £50,000 project... and I no longer have to cancel holidays when work comes in"

Jonas Stockfleth - The Film Yard, London, UK

"Thanks to Den I was able to buy a pimped out production vehicle and that represents one-quarter of my sales last year alone..."

Louise Mendonca - Red Spot Films, Oxfordshire, UK

"I went for it ...  And I won the job at $20,000... I probably would have asked for $2-4k previously. It blew my mind and this was a really big jump and you're limited only by your own belief system "

Chris Stanley - Amber Pacific Studios, Vancouver, BC

You Too Can Get These Results

CLICK HERE TO BOOK A CALL

If you want to do something you'll find a way.


If you don't you'll find an excuse.


This coaching program will help you with short and long-term business goals.


This is how I grew my business and this is what I know I teach others how to do.


What would the ability to do that mean to your business and your future lifestyle.


The entire focus and purpose of this Program is for you to grow your business fast.


You will get new clients and they’ll keep coming back.


You will be able to communicate your message in a way that makes people want to work with you.


Everything you learn in this course can help in every other area of your business and your life.


So now it's up to you to make a choice and decide if you're willing to take a leap of faith and invest in your future.


Do you want it enough?


Membership to this program is by application only

Filmmakers who knew me have been seeing my business’ transformation and have been asking what I’ve done.

And after dozens of conversations, I started to realise that many creatives were struggling with the EXACT same issues which I had in business.

Which is why I decided to sit down, and lay out everything I’ve done in my business, in a step-by-step program...

...One which almost any creative with a little determination can follow to transform themselves from being a great creative… to the owner of a great creative business.

I call this program:

If you would like to join these Filmmakers inside this transformational  mentoring program and community Book a Free Call with me below

Session 1 - Developing A Winning Mindset

  • Common limiting beliefs which are holding you back from building a thriving and scalable video business and how to overcome them.

  • How to be mentally prepared for any challenge you face in business. Let’s face it, you will face difficulties in business. The difference between successful business owners and those who struggle lies in how they handle challenges. I’ll show you how to mentally prepare and overcome the challenges you’ll face.

  • How to stay motivated so you can hit your goals as quickly as possible.

 

Session 2 - 6-Figure Strategic Planning

  • What got you to here won't get you to there so we go deep into a strategic planning approach that will cement your future objectives.

  • How to clearly set a commercial mission and set it into perpetual motion such that no matter what distracts you it's easy to get back on track.

  • The essential tools that will drive your business measurably closer to your lifestyle and income goals.

  • How to begin systemising every aspect of your business so that you can scale your team and avoid 100 questions about every step of your business, so it can work without you.

 

Session 3 - 6-Figure Business Foundations

  • How to build a business that gives you the income and lifestyle YOU want.

  • The essential numbers you need to know in your business.

  • How to identify and stay focused on the activities which are the highest value to you and your business.

  • How to track your business metrics so that you are always one step ahead and avoid any unexpected bills or dips in business.


Session 4 - Pricing Your Services

  • How to price your services so you remain attractive but highly profitable.

  • How to create irresistible packages which people LOVE.

  • If, when and how to run offers.


Session 5 - Positioning Your Services

  • How to stand out from all the other video businesses out there.

  • How to command premium prices for your services (and have clients gladly pay).

  • What high quality, high-paying clients look for (once you know this, you’ll know how to attract them).

  • How to avoid nightmare clients - red flags to look out for, and how to repel them from your business in the first place.


Session 6 - Attracting Great Clients

  • How to get great clients through your network without feeling like you are hassling or begging them

  • Don’t like to sell but love to teach and share knowledge? How to use educational workshops to land great clients.

  • How to get businesses and organisations eager to send you clients - for free.

  • How to attract clients on demand using simple Facebook Ads (proven templates included).

  • How to turn inquiries into eager clients, including:
    • What questions to ask a prospective client
    • How to present price with confidence
    • How to sell without feeling like salesperson


Plus  - 6 x 1:1 Tailored Coaching Calls

I host fortnightly 1:1 coaching calls to support, share tips, close knowledge gaps and address your needs. If you have any questions about the material or just want some guidance on your burning questions, you can jump on and I’ll answer them straight away for you.

Louise Mendonca made over £100k in six months after joining.

Louise, read the book and immediately joined the elite program.

She implemented everything I suggested and broke 6-figures Six months after starting.

Louise Now only works on projects she loves to allow her the time to create passion projects. The rest of the time she spends with her family.

Chris Stanley billed $20,217 from what would have been a $2k Job.

Chris began with no marketing strategy and no plan.

He lacked direction and struggled to stay focused on marketing.

12 months later and Chris reached his business goals. He's working for half the number of clients he did last year for the same annual revenue.

One job that he would have done for $3,000 became a $20,217 job and this client has become a repeat customer.

Mads Haukrogh saw a 10x return on his investment in 14 months.

3 years ago Mads was a freelancing video journalist.  He struggled with the confidence to build his business.

Today he heads up the video division of a respected agency in Copenhagen as a partner.  His revenues have doubled and he has seen more than 10x return on his investment with this system.

He's grown in confidence, has more clarity around his business and is now scaling his team in the video department of the agency.

Jonas Stockfleth went from almost broke to landing a $120k project.

 Jonas went from being almost broke after losing a major client after Brexit

He landed a $120,000 project with The Gates Foundation.

And he took a 5-week vacation with his family this summer…

(and is booked for the next 2 months… plus made a web series off the back)

On a 45 min call, we will uncover how to get 5 figures from your existing client base
and reduce your working hours to 40 hrs per week.

I only have 5 slots available - Please only apply if you are generating at least $150k p/y  and have existing customers

I took everything I'd done and condensed it into a 12-week online business kickstart program.  

But more than that  I created mentorship community for success driven creative business owners looking to systemise and accelerate their business growth.  

One which gives them the freedom to take more holidays, spend time with family, work with dream clients, and earn a great income in the process.
 
Recently a small number of spots have become available in the program.
 
But first I need to establish if we can help you or not.
 
We are offering a 45 minute discovery session where I will demonstrate where you can make 5 figure sales to your existing clients and how you can reduce your working hours in the process.

Dear Fellow Creative,

Creative businesses in Australia are increasing revenues by an extra $20,000... $50,000... even $100,000+ this year  WITHOUT sacrificing the owner's lifestyle AND only working with dream clients -  as such this could be one of the most important things you read all year.

Let me explain.

Bonus Training  - Getting Clients Coming Back Long-Term

  • How to WOW clients with a great pre-production, production and post-production experience.

  • How to onboard new clients so they can’t wait for their first shoot day.

  • What keeps clients coming back again and again.

  • How to keep in touch with clients without seeming like a pest, so they continually come back.

  • How to turn one client into many with proven referral strategies.

  • How to get old clients coming back.

 

Bonus Training - Systemising Each Aspect of Your Business

  • How to create repeatable systems in your workflows such that anyone can run your business process allowing you to remain focused on creativity.

  • How Systems allow you to hire a team to follow the process and create consistency in your client service experience.

  • A complete done with your business process map and tailored diagrams to make your business more appealing to attracting great talent to work with.

  • How to hire and train a virtual assistant who will create your systems for you and manage all your low-level tasks.

On a 45 min strategy call, we will uncover how to get 5 figures from your existing client base
without having to offer 'marketing services' or 'Commercial Campaigns'

I only have limited slots available - Please only apply if you are generating at least $150k p/y  and have existing customers

CLICK HERE TO BOOK A CALL

On a 45 min call we will uncover how to get 5 figures from your existing client base
And reduce your working hours to 40 hrs per week.

I only have 5 slots available - Please only apply if you are generating $150k p/y  and have existing customers

Success Stories

On a 45 min call, we will uncover how to get 5 figures from your existing client base
and create consistent income without having to offer marketing services.

I only have limited slots available - Please only apply if you are generating at least $150k p/y  and have existing customers

Please select a time carefully as we are unable to reschedule

Please select a time carefully as we are unable to reschedule

About  Den Lennie

Den is a veteran Producer and cameraman who pioneered training on DSLR in 2009.

Since then has helped over 3000 filmmakers to succeed in business.

With a solid back catalogue including multiple launch films for Sony and has also authored 3 books.

He understands creativity and business because he's been there and done it himself. 

Now he helps creative business owners get more clients and consistent income without becoming marketing agencies.

If booking form does not load try refreshing the page or you can follow this link:

If booking form does not load try refreshing the page or you can follow this link:

On a 45 min strategy call, we will uncover how to get 5 figures from your existing client base
without having to offer 'marketing services' or 'Commercial Campaigns'

I only have limited slots available - Please only apply if you are generating at least $150k p/y  and have existing customers

Now you too can get booked solid, confidently raise prices,  work ONLY with great clients and finally have a video business which gives you the flexibility and lifestyle you want

What is the F8 Creative Business Accelerator Coaching Program? 

This is a 12-Month online business kickstart program with an incredible community to support you on the journey.  

We focus on helping you systematically get more clients.  We have created Systems and templates for getting repeat business, referrals, creating joint ventures, creating a sales process and how to get new clients.  We also help you with strategic planning, accountability and business systems.

But more than that  I've created a mentorship program for success driven video business owners looking to systemise and accelerate their business growth.  

One which gives them the freedom to take more holidays, spend time with family, work with dream clients, and earn a great income in the process.

Here’s what you’ll discover in the program, delivered monthly in this framework:

 Developing A Winning Mindset

  • Common limiting beliefs which are holding you back from building a thriving and scalable video business and how to overcome them.

  • How to be mentally prepared for any challenge you face in business. Let’s face it, you will face difficulties in business. The difference between successful business owners and those who struggle lies in how they handle challenges. I’ll show you how to mentally prepare and overcome the challenges you’ll face.

  • How to stay motivated so you can hit your goals as quickly as possible.

 

 6-Figure Strategic Planning

  • What got you to here won't get you to there so we go deep into a strategic planning approach that will cement your future objectives.

  • How to clearly set a commercial mission and set it into perpetual motion such that no matter what distracts you it's easy to get back on track.

  • The essential tools that will drive your business measurably closer to your lifestyle and income goals.

  • How to begin systemising every aspect of your business so that you can scale your team and avoid 100 questions about every step of your business, so it can work without you.

 

6-Figure Business Foundations

  • How to build a business that gives you the income and lifestyle YOU want.

  • The essential numbers you need to know in your business.

  • How to identify and stay focused on the activities which are the highest value to you and your business.

  • How to track your business metrics so that you are always one step ahead and avoid any unexpected bills or dips in business.


Pricing Your Services

  • How to price your services so you remain attractive but highly profitable.

  • How to create irresistible packages which people LOVE.

  • If, when and how to run offers.


Positioning Your Services

  • How to stand out from all the other video businesses out there.

  • How to command premium prices for your services (and have clients gladly pay).

  • What high quality, high-paying clients look for (once you know this, you’ll know how to attract them).

  • How to avoid nightmare clients - red flags to look out for, and how to repel them from your business in the first place.


Attracting Great Clients

  • How to get great clients through your network without feeling like you are hassling or begging them

  • Don’t like to sell but love to teach and share knowledge? How to use educational workshops to land great clients.

  • How to get businesses and organisations eager to send you clients - for free.

  • How to attract clients on demand using simple Facebook Ads (proven templates included).

  • How to turn inquiries into eager clients, including:
    • What questions to ask a prospective client
    • How to present price with confidence
    • How to sell without feeling like salesperson


Plus  - 2 x Weekly Coaching Calls

I host 2 x Weekly Small Group coaching calls to support, share tips, close knowledge gaps and address your needs. If you have any questions about the material or just want some guidance on your burning questions, you can jump on and I’ll answer them straight away for you.